Recent new competition from the former Eastern Bloc countries have focused the minds of the tourist boards in traditionally favourite holiday destinations for Europeans in recent years – and it appears they could be doing a good job as many of the most chosen areas for this year are pretty much the same as ten and even twenty years ago.
The biggest winner this year among the holiday resorts seems to be Spain with six out of the top twenty destinations either being regions of the mainland like the Costa del Sol, or one of the Spanish Balearic or Canary islands, such as Ibiza and Tenerife.
Among city breaks Paris ranks highly, as it always does, while London has suffered with a high pound resulting in visitors from the US dropping this year – and a boredom factor setting in – with some Americans not visiting a second time as they feel they have ‘done it’ after seeing Buckingham Palace, St Paul’s Cathedral and the Houses of Parliament. While some will venture as far afield as Windsor Castle, some twenty miles out of London, and some Oxford, few venture to other parts of England, preferring to catch the Eurostar to Paris with a two city trip.
Far flung destinations reaching the top twenty include Egypt and the Dominican Republic. Florida is in the doldrums for European visitors despite good value with the Euro and British Sterling both doing well against the US dollar. But getting in and out of America is becoming a real chore for many visitors now. If it isn’t bad enough queueing at Disney for the rides with children in tow, a long wait in line at immigration after a ten hour flight is not the best start to a holiday – and with EuroDisney a far easier option visitor numbers are unlikely to recover any time soon.
But it appears no matter what new destinations come up for holiday possibilities, Spain and her islands are resilient to the challenges, and when they are challenged aren’t afraid to advertise to past tourists to visit again, and for new ones to visit for the first time.
Mallorca as an island has been promoting itself to the UK market by including a team distributing information at London’s Victoria Station. Trains from Victoria run several times an hour to London’s Gatwick Airport, allowing easy access to Mallorca for Londoners.
The Balearic Islands of which Mallorca is part consist of three islands, as well as Malloca there is Menorca (the smallest island)and and Ibiza. Menorca has a season that traditionally is at its peak early May to end September, but is now trying to extend that from mid April to mid October.
As part of the Balearic Islands, Mallorca has welcomed many visitors back to live full time on the island. Menorca property has proved popular too, for those looking for a gentler pace of life than big sister Mallorca.
Property prices in Mallorca are similar to Menorca property, with a range of apartments and villas in both rural and town locations, and with twenty golf courses plenty of golf course developments too on Mallorca.
Menorca has just the one golf course, recently extended to eighteen holes, and is located in Son Parc, which has a choice of hotels, apartments and villas for holiday makers.
The cost of flying to Mallorca has come down in recent years from most European countries due to low cost airlines, especially in the island’s core tourist areas of the United Kingdom and Germany, and last year easyJet started direct flights from London’s Gatwick Airport to the sister island of Menorca, as well as serving Mallorca itself.
Despite competition from other destinantions, Mallorca looks set to remain a favourite holiday spot for some time to come.
Posts Tagged ‘Cheap Flights’
2007 Euro Vacation Winners
Saturday, December 5th, 2009Strikes In Spain Hit Holiday Resorts
Thursday, November 26th, 2009With a strike in Spain over rising fuel costs hitting hotels and supermarkets in popular holiday resorts in June, the Spanish holiday industry could be releived that the British often book their holidays months in advance.
Before the days of the internet, as soon as Christmas Day was over the advertising campaigns for summer holidays would appear on British television.
Millions would book their holidays in January, and many would pay weekly or monthly to their local travel agent so by the time it came to take their summer holiday, it had been paid off and it was just spending money to take care of.
Old habits die hard it seems, as despite late deals and instant access on the internet to hundreds of thousands of holidays, nearly half of the British population still book their holiday in the first two months of the year.
‘It’s a habit the country got into over a couple of decades’, one UK based group of travel sites try to explain, ‘And it continues today despite the fact that the cost of an average holiday compared to salaries is way down on when the internet wasn’t around to the mass market.’
How long the January and February frenzy continues is anyone’s guess, but as even more of the population gets online and time online increases, the holiday bookings Brits make should become more spread out over the year, and with late deals often available the booking peak might shift from early in the year to the early May and June summer months.
Interesting statistics have been released by one of the UK’s leading holiday companies for the bookings they took in the first weeks of 2008, and it suggests the British love affair with Spain shows no sign of slowing down.
Top searched destination was the Spanish island of Majorca. Majorca is one of the longest established tourist destinations in the world, and has had a tourist board for over a hundred years. Their tourist board has ensured the island has remained a British favourite for generations.
Today, Majorca receives more than six million visitors annually, yet ninety five percent of her tourists concentrate in only five percent of its territory. Less developed areas of this elegant island are ripe for new development and prime property commands a great premium. Majorca is now also successfully selling holidays away from the coast in traditional areas not known for tourism.
Ibiza, well known in Europe for a younger tourists and night clubs which feature visiting and resident British DJ’s, is a neighbouring island of Majorca and also makes the top five most booked holiday destinations in the early weeks of 2008.
The Spanish Canary Islands also feature among the most booked holiday destinations, with Tenerife and Gran Canaria being the second and third most popular areas.
Another Canary Island, Lanzarote, was the fourth most searched holiday destination, but Lanzarote is a popular winter getaway and as well as summer bookings would have benifitted from Britons looking for a winter holiday.
Lanzarote maintains relatively constant temperatures and sees low annual rainfall. Few days are lost to weather-related problems due to this environment, which offers the premium atmosphere for technical improvements and beneficial training. In addition to these benefits, the winds are good and steady in the Canary Islands due to the north-east trade winds, which also bring cooler air in the summers to Lanzarote.
If bookings continue in similar patterns throughout the year, Spain and her islands will be again the destination of choice for the British.
Aviation Awards For Good Service
Thursday, November 26th, 2009The aviation industry is constantly evolving to meet new challenges and higher expectations from passengers, and the years ahead will be no different.
In recent years mergers and agreements between the major airlines has helped many former State owned airlines from going under, and new airlines offering a no frill service but cheap fares has opened up the world for millions in Australia, Europe and The Americas.
But have successful cheap fare airlines captured a high percentage of the flights market at the expense of service – and can small airlines have any chance of competing with the big guys?
Apparently they can – at least according to 70,000 Brits who have flown in the last year and voted in the highly influential Which? magazine they can.
One airline, Palmair, who fly out of Bournemouth Airport in the South East of England, have just one 34 year old plane, but came third in the poll, with only Singapore Airlines and Jet Airways beating the small operator, proving perhaps that service can sometimes beat size in the flights industry.
They carry just 70,000 passengers a year, and for example each day put fresh flowers onboard, including in the w.c.’s.
The airline started by flying to Majorca, but now have over a dozen destinations in Europe where they fly their passengers.
Majorca started to develop as a tourist hot spot in the 1920s.Today, Majorca sees more than six million visitors each year, yet ninety-five percent of vacationers concentrate in only five percent of its territory. Less developed areas of this elegant island are ripe for new development and prime property commands a great premium. It seems more people than ever before want to live on or invest in the gorgeous island of Majorca. Majorca is known as the Mediterranean Lady and it offers a little something for everyone.
Another popular holiday destination for the airline, both in the summer and for the winter, is Tenerife.
Tenerife is known for its beautiful climate, which attracts nearly three and a half millions tourists a year to its scenic 2,034 square kilometers. Most of Tenerife’s tourism comes from the United Kingdom, followed by Germany, Belgium, The Netherlands, Finland, Sweden, Denmark, Norway, Italy and France, among many others.
The island is home to some good holiday resorts, including Playas de las Americas and Los Cristianos.
Recently legislation was passed to ensure that any future resort construction must either be of five-star status or offer resort luxuries like golf courses or banquet facilities.
Los Cristianos, previously a small fishing village, is now one of the largest resorts on the island. Located in the southern part of the island, it is home to mass-market tourism. The architectural feel of the resort town is very typical Canarian. The town centre is never crowded with vehicles, as the entire area is pedestrian-only. Both small and large boats share the large port. A wide array of boats can often be seen docking or parked in the bay. The resort has two large beaches and lots of cafes, restaurants, bars and shops to choose from.
And with an airline providing good services to the island for UK tourists, a holiday in Tenerife can be somewhere that British tourists will return to for second and third holidays!
Majorca Holidays End 2007 On A High
Friday, November 13th, 2009Popular Majorca has scored a stunning success this year by being the British holidaymakers island of choice for their annual getaway, and has now capped a successful summer by being top destination for the autumn season too.
One travel site has reported that Majorca, along with Spain’s Costa del Sol, are the most heavily booked for the autumn period in Europe, with New York being the top long haul destination for British tourists.
Other areas of Spain are also enjoying an autumn renaissance – notably the Costa Blanca and the Canary Island of Tenerife. Surprisingly Malta is starting to compete with the traditional British getaway favourites.
Malta has enjoyed quite a turn around in her fortunes over the last eighteen months since the Maltese authorities reluctantly agreed to allow low cost airlines to fly to the Mediterranean island. The tourist situation for Malta was so poor at one stage that a British holiday company were seriously considering dropping it from their main brochures, and if others had followed Malta would have been relegated as a mainstream vacation destination to one of niche status for her culture, history, and diving holidays.
Low cost airlines have engineered Malta away from tourist disaster to a far healthier position for 2007, and some 300,000 visitors could be delivered to the island for the 2008 season, as well as giving it an autumn boost this year.
But for all the success of one island in the Mediterranean that Malta has enjoyed in 2007 after turning around an awful 2006, it is really the Spanish island of Majorca that has done best for 2007, consistently attracting tourists throughout the summer, and extending it to the autumn time – good news for the hotel and holiday trade on the island as they see the months of profitabilty extend beyond the traditional ones.
Mallorca as an island has been promoting itself to the UK market by including a team distributing information at London’s Victoria Station. Trains from Victoria run several times an hour to London’s Gatwick Airport, allowing easy access to Mallorca for Londoners.
The Balearic Islands of which Mallorca is part consist of three islands, as well as Malloca there is Menorca (the smallest island)and and Ibiza. Menorca has a season that traditionally is at its peak early May to end September, but is now trying to extend that from mid April to mid October.
As part of the Balearic Islands, Mallorca has welcomed many visitors back to live full time on the island. Menorca property has proved popular too, for those looking for a gentler pace of life than big sister Mallorca.
Property prices in Mallorca are similar to Menorca property, with a range of apartments and villas in both rural and town locations, and with twenty golf courses plenty of golf course developments too on Mallorca.
Menorca has just the one golf course, recently extended to eighteen holes, and is located in Son Parc, which has a choice of hotels, apartments and villas for holiday makers.
The cost of flying to Mallorca has come down in recent years from most European countries due to low cost airlines, especially in the island’s core tourist areas of the United Kingdom and Germany, and last year easyJet started direct flights from London’s Gatwick Airport to the sister island of Menorca, as well as serving Mallorca itself.
Despite competition from other destinations, Mallorca looks set to remain a favourite holiday spot for both this year and into 2008.
Majorca: Island of Celebrities
Thursday, November 12th, 2009Talk about name dropping, if islands could do it, Majorca would have an impressive list.
The Spanish island is popular with celebrities, dignitaries, politicians and royalty. Native Spaniards have long been aware of King Juan Carlos’ love for the area. He even maintains a retreat and moors a yacht there for his regular Majorca holidays. In fact, the isle is popular with the entire royal family, including King Juan Carlos’ son, Prince Felipe, who also holidays there frequently.
Other famous visitors to this Spanish paradise include Queen Elizabeth of England, actress Patsy Palmer, actor Michael Douglas, actress Catherine Zeta-Jones, musician Mike Oldfield and more. Celebrities from all over the world have purchased vacation properties and second (or third or fourth) homes on the island.
Majorca is so popular with the rich and famous that it isn’t unusual for residents to spot a celebrity on any given day. And though it is the largest of Spain’s many islands, at 3700 square kilometers, it isn’t the easiest place in the world to hide. Still, with its private beaches and secluded mountain retreats, it offers enough solace to continue enticing celebrities as it has for almost 50 years.
Majorca’s year round population stands at less than one million, smaller than many major cities. Yet tourist numbers may double that number on a given day, especially during the peak travel season.
The biggest piece of the tourism pie comes from other European countries and the UK. However, Majorca has become increasingly popular with visitors from North America in the last two decades. In fact, thanks in large part to Majorca’s draw of visitors, Spain has become the second most visited country in the world. It is second only to France for the most foreign tourists in a year.
Majorca has invested billions of dollars in the tourism sector since the 1960s. Apparently, the investment paid off and continues to do so today. The island draws over 6 million tourists annually. An astounding 95 percent of Majorca’s economy is directly or indirectly sparked by tourism.
Both short-term and long-term holiday-makers are drawn to the area mainly for its sunshine, beaches and breathtaking natural beauty. Hotels do a brisk business in every region of the Spanish isle. Tourists who like to stay longer and visit more frequently (especially the rich and famous) have helped to keep the real estate business booming on Majorca. The politically stable climate of Spain has made its many tourist destinations, including Majorca, popular places to invest in property.
These are just a few of the reasons that the British newspaper The Telegraph recently touted Majorca on its “best of” list.
It noted that the island’s ‘lovely’ geography and natural features make it a particularly worthwhile destination for travelers. Majorca remains extremely popular with outdoor lovers. Both celebrities and the average vacationer alike appreciate the quality of outdoor life that can be found on the island. As long as Spain remains politically stable, Majorca will surely continue to draw visitors from around the world in the decades to come.